The Story

Greetings fellow anglers and fishing enthusiasts,

Allow me to share the journey behind the inception of Lost Art Lures, a venture born from the fusion of my passion for angling, boating, and woodworking. As an avid kayak angler, I found myself immersed in the world of fishing lures, exploring various options available in the market. However, amidst the plethora of choices, I couldn't shake off the feeling that something essential was missing.

Delving into the annals of fishing history, I stumbled upon a treasure trove of classic wooden lures renowned for their functionality and versatility. These timeless treasures had not only reeled in numerous prized catches but also held a distinct charm that modern lures have failed to capture. Yet, lamentably, many of these masterpieces had become relics, adorning the walls and shelves of collectors, far removed from their natural habitat—the water.

It dawned upon me that while some attempts were made to replicate these wooden wonders, most fell short, with plastic imitations paling in comparison to their original counterparts. Determined to bridge this gap, I embarked on a journey of experimentation, acquiring beat-up, neglected wooden lures from various sources, such as eBay.

These humble acquisitions, though deemed unworthy by collectors, proved to be invaluable assets in my quest for perfection. Through rigorous testing and refinement, I not only unraveled the secrets of their swimming prowess but also gained insights into enhancing their performance beyond measure. Witnessing a seven-decade-old wooden lure effortlessly outperform its modern plastic descendant was a revelation that fueled my resolve to revive and elevate the legacy of classic wood lures.

And thus, Lost Art Lures was born—a testament to craftsmanship, innovation, and an unwavering commitment to excellence. Every lure crafted by Lost Art Lures is a labor of love, meticulously designed and meticulously crafted to surpass the standards set by its predecessors. With a keen eye for detail and an unyielding pursuit of perfection, we ensure that each lure not only swims with grace and finesse but also captivates the attention of both fish and angler alike.

As a Navy Veteran, I bring with me the discipline, dedication, and attention to detail instilled by my years of service. These qualities are reflected in every aspect of Lost Art Lures's operations, from the design table to the water's edge.

At Lost Art Lures, we don't just make lures; we craft experiences. Our passion for angling and reverence for tradition are reflected in every lure we create, ensuring that each cast is imbued with anticipation and excitement. So whether you're a seasoned angler or a novice enthusiast, join us in the pursuit of the ultimate fishing experience with Lost Art Lures—where classic wood lures reign supreme, and the thrill of the catch knows no bounds.

Happy Fishing!

Brad Havill, Founder, Lost Art Lures